2018 - Dropped
My professional career started at Tecmilenio University over 6 years ago. Initially, I wanted to pursue animation, which is why I decided to join "Tecmi." However, during my semesters there, I realized that I didn't want to be an animator but rather a graphic designer. That's why, halfway through my studies and with 1.5 years left to finish, I decided to drop out and enroll in another university that offered the focus I was looking for.
During this time, I engaged in activities that included: corporate image creation, animations, character design, illustrations, theory of color, and graphic design.
Here´s some work i had done at TECMILENIO
YOGUR-SAN
Yogur-San is a frozen yogurt franchise that has just entered the Mexican market. They are primarily located in shopping malls and target families in socio-economic levels A/B and C+.
Yogur-San has been using a Japanese recipe for over 10 years. Additionally, they offer triple the number of flavors compared to those currently available in the market, thereby surpassing their current competition.
Branding - Publicity - Packaging
This project encompassed understanding the target market sector, grasping the brand essence, and creating a visual identity that highlights the ice cream as a symbol.
CARE
Care is a non-profit organization dedicated to rescuing, caring for, and facilitating the adoption of animals throughout Mexico. Care ensures the well-being, health, and proper care of all animals under its protection.
Branding - Naming - Web Design
This project involved creating a brand name, developing branding, establishing a visual identity that aligns with the essence of the brand, and designing a website.
LUMISOL
Branding - Publicity
Lumisol, es una empresa instaladora y comercializadora de paneles solares en Monterrey.
Como es una empresa que se fundo recientemente, actualmente ofrece una venta, financiamento e instalación de paneles solares con exclusividad en casas y oficinas pequeñas.
Su mercado meta son familias de un nivel socioeconomico c y c+, ubicados en la colonia country, roma mederos etc.
Lumisol cuenta con una oficina, cuatro sucursales y una flotilla de instalación.
This project involved creating a developing branding, establishing a visual identity that aligns with the essence of the brand, and designing the publicity of the brand
